Marketing salaries can exceed $200,000 for top executives, with strong compensation for digital roles - see the 14 ...

The future of AI voice lies in its ability to elevate storytelling, foster deeper connections and enhance the overall brand ...

Artificial intelligence (AI) and machine learning have had a massive impact on digital advertising and will continue to transform this arena, particularly for SMEs (small and medium ...

Candidates need to demonstrate data and tech capabilities, as well as a bulging Rolodex of client contacts, advertising ...

The year 2025 offers a pivotal opportunity for B2B brands to innovate with authenticity and purpose. By embracing privacy-first advertising, integrating cultural relevance, thoughtfully using AI, and ...

DeepSeek has the potential to propel marketing functions by offering cost-efficient, hyper-personalised AI models that ...

The TAM Celebrity Endorsement Report for 2024 found that male movie actors command 42% of the total ad endorsement market ...

Former Dell and Indeed head marketer Paul D’Arcy has joined advertising solutions provider Moloco as chief marketing officer.

Founder and Global CEO of Grapes Worldwide, delves into the key elements that enable brands to create distinctive and ...

Total media advertising spending in Finland reached €1.3 billion in 2024, marking a 1.3% decline compared to the previous ...

According to estimates on Statista, advertising spending across the globe should clock a growth rate of 5.4%, reaching $1.4 ...