All it takes is a little color theory. There are no real rules when it comes to makeup—that’s part of the reason we love it so much. It’s the ultimate form of self-expression; when it comes ...

With blue eyeliner making a surprise resurgence, here are the rules for wearing it – and the pitfalls to avoid ...

a professional makeup artist shares her best tips for enhancing downturned eyes, from the viral "puppy eyeliner" technique to how to apply eyeshadow, lashes, and more. The main characteristic of ...