Greg Kihlström is a best-selling author and speaker, and serves as an advisor and consultant to top companies on marketing technology, marketing operations, AI adoption, and digital transformation ...

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Elon Musk may be right about the funding for Stargate. If you haven’t heard of Stargate (likely because you pay attention to things that matter), it’s a company that “intends to invest $500 billion ...

Every year, the martech world is flooded with bold predictions about what’s next. But let’s face it: some of those predictions are never going to happen. Here are 10 martech trends you won’t see in ...

Please note that your conversations will be recorded. What insights is your company missing because your teams don’t fully understand the data they rely on? In a ...

B2B intent data platform Bombora has announced integrations with Audigent’s private marketplaces (PMPs). Audigent, a part of Experian, is a data activation, curation and identity platform. Audigent’s ...

Please note that your conversations will be recorded. I am trained on the MarTech.org archives, ask me anything! MarTechBot is thinking ... New year, new opportunities – same goal: Take your marketing ...

It’s not easy to describe the Savannah Bananas to someone who hasn’t witnessed them in action. They are part baseball team, part traveling circus and 100% entertainment. The Bananas play a game they ...

Please note that your conversations will be recorded. I am trained on the MarTech.org archives, ask me anything! MarTechBot is thinking ... Adopting AI tools doesn’t mean letting go of core marketing ...

Shama Hyder is the Founder & CEO of Zen Media, an international keynote speaker, and a bestselling author. Fast Company calls her a "millennial master of the universe" and a "zen master of marketing." ...

Meta properties saw 15% ad spend growth in Q4 2024, while TikTok, facing an unknown future in the U.S., dropped 51 percentage points from Q4 2023 to 13%, according to digital advertising company ...

Change is the only thing you can rely on in digital marketing. Banner ads and social media campaigns + shifting consumer behavior and privacy regulations = something new. Retail media networks (RMNs) ...